The AI visibility platform · Amsterdam

Get found when your customers ask AI.

Far & Wide checks how five AI engines describe your brand, then drafts the fixes. You approve every change. Plans from €59 a month, cancel anytime.

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Measured across
  • ChatGPTconsumer + API
  • Geminiconsumer + API
  • PerplexityAPI
  • ClaudeAPI
  • Google AI OverviewsSERP
Case study
How Spaartje looked in AI answers, and what we fixed.
Read the Spaartje case study →
The stakes

Why AI visibility matters now.

4–5×
more brand mentions in AI answers than in traditional search results
Bain & McKinsey, 2025 GenAI usage studies
30%
of buying research shifts to AI assistants by end of 2026
Gartner, Emerging Tech Impact Radar
Three measurement tiers

The API doesn't show what your customers see.

The developer API and the consumer app disagree on 76% of brand mentions and 96% of cited sources. We measure all three: the AI models asked directly, Google AI Overviews, and ChatGPT as customers use it, in a logged-in browser. Every number in the report says which test produced it.

Mentions, not vanity

Branded questions are not visibility.

"Is Strozzi reliable?" mentions Strozzi 100% of the time by tautology. We report how often AI mentions you when the question doesn't include your name. When it does include your name, that's a sanity check, never the headline.

Honesty is the brand

No outcome promises. Ever.

Ask the same question twice and 40–60% of the answers change. We report intervals, not points. Trends beat snapshots. Anyone promising a specific AI ranking is selling something this methodology won't.

The loop

Measure → diagnose → ship → prove. Then again, next month.

Every fix is a staged change with an approval record and a rollback handle. Nothing reaches your site without your recorded consent.

01

Measure

We ask five AI engines 100 real customer questions in your market and language.

02

Diagnose

For every weak answer we name the cause and tie it to a specific page or claim.

03

Ship

The platform drafts each fix, you approve it, and every change can be undone.

04

Prove

We ask the same questions again and show which fixes moved the numbers.

Frequently asked

What people ask before their first audit.

How is this different from SEO?

SEO is about ranking in the list of links. AI visibility is about what the AI answer says before anyone clicks a link. The measurement and the fixes are different.

Can you guarantee I'll rank #1?

No. Ask the same question twice and 40–60% of the answers change. Anyone promising a specific ranking is selling something this methodology won't. We report intervals and trends, not points.

What do I get in an audit?

A 12-part report: how often AI finds you, whether it recommends you, what it gets wrong, whether it can read your site, where its sources come from, and how you compare to competitors. Plus a fix plan ordered by impact and effort.

How long does it take?

90 minutes end-to-end for the full audit. The free snapshot lands in 30 seconds, enough to tell you whether AI engines can read your site at all.